AI for executive search firms with a reputation to protect.

Practical implementation, invisible in client-facing output, designed around the way your researchers and consultants already operate. Bristol-based, working with retained search firms across the UK.

Time savings are meaningful. Hours per brief, days per engagement, weeks per analytics cycle. The examples below show where.

Invisible AI

Executive search runs on trust, discretion and a reputation for judgement that takes years to build. Anything that reaches a client or a candidate has to read as the work of the firm — not the output of a tool.

That sets a higher bar for AI than most consultants are working to. It means AI belongs in the parts of the work where it can be built, tested and reviewed before the firm puts its name to anything: research, synthesis, drafting, sector intelligence, internal knowledge. It does not belong in the moments where judgement is the product — the candidate conversation, the shortlist call, the read of a board.

Most of what I do is making AI useful in the first half of that distinction without it leaking into the second.

Your consultants are almost certainly already using AI. The question is whether it arrives at your firm deliberately, or arrives unevenly, invisibly, and below the standard you'd sign off on.

Use cases

The work I do most often

In the order of a typical search.

01Pre-call sector briefing
An on-demand one-page brief before a client call: recent M&A, leadership moves, regulatory shifts and the people who matter.
~2 hours → 10 minutes per brief
02Weekly sector digest
A scheduled Monday-morning digest across the sectors the firm covers, surfacing notable moves and actionable leads.
Continuous — surfaces leads before competitors see them
03Proposal and pitch drafting
Retained search proposals drafted in a fraction of the time. First drafts that reflect the brief, the client and the sector, not a generic template.
Time saving: ~6 hrs → 90 min per proposal
04Candidate market mapping
From a brief to a structured longlist in hours, not days. Surfaces candidates your competitors are not finding.
Time saving: Days → hours
05Approach research and personalisation
Three or four genuine personalisation hooks per outreach, sourced and ready for the consultant to write the message.
Time saving: ~30 min → 5 min per approach
06Candidate report generation
Interview notes, CV, references and psychometric output synthesised into a polished report in your firm's voice, consistently.
Time saving: ~3 hrs → 30 min per report
07Practice analytics
Five years of fee data turned into a commercial map of the business. Where revenue actually comes from, which consultants own which sectors, and where the whitespace sits.
Time saving: ~2 weeks → 2 days per engagement
08Internal knowledge retrieval
Decades of placements, sector notes and candidate interactions made searchable. Institutional knowledge that doesn't leave when a director leaves.
Time saving: Compounds over time
09Content and thought leadership
One piece of real thinking responsibly repurposed across LinkedIn, newsletter and briefing formats without your consultants spending the time on it.
Time saving: ~1 day → 1 hour per piece

Time-saving figures are indicative, drawn from comparable workflows; we calibrate against your firm specifically during discovery.

About

Pascal
Gillan

I'm based in Bristol. I started my career as a researcher at Oryx and Novo — over three years sourcing candidates, pitching roles, and working with consultants to refine longlists. The work behind the work. The parts of the search process AI is now genuinely useful for.

Then fifteen years in technology — senior product and engineering roles at American Express, Zoopla, Deliveroo and Intent HQ (AI Business of the Year at the 2025 National AI Awards) — and the last four working closely with large language models. Prompt engineering at scale, production tooling, and helping teams move from AI experiments to AI that actually gets used.

Maneform exists because executive search is one of the few places where the structured, judgement-led nature of the work makes AI genuinely useful — and where the stakes around discretion and quality mean it has to be done carefully. I work with retained search firms in Bristol and across the UK to build that carefully.

Get in touch

The next step is a conversation

Forty-five minutes, on a video call, no slides. With whoever runs your research function — and you, if you're not the same person.

We walk through how your team currently produces candidate reports, sector briefings, proposals and approach research, and identify the two or three workflows where AI saves the most time without compromising client-facing quality.

Within two working days you'll have a written summary: the workflows we identified, two or three recommended next steps, and indicative pricing for each. If nothing from the conversation warrants a proposal, I'll say so.

What do you want to solve?

Replies usually within one working day.

Or just email

If you'd rather skip the form, write directly. Tell me about the firm, the problem, and what "good" looks like.

Once an engagement is underway, I'm on your Slack or Teams during UK working hours. Quick questions get quick answers; nothing waits for a scheduled call.